Increase Your eCommerce Conversions by 18% with Tap Payments and Tabby
As a leading player in the MENA Buy Now Pay Later (BNPL) market, Tabby can help you boost your sales by offering your customers innovative split payment options.
Partner Spotlight Series - Meet Tabby
The online shopping landscape in the MENA region is booming, with over 91% of consumers across MENA buying products online. As expectations rise, businesses must adapt quickly, not just in product quality but also in providing flexible payment options to stay ahead.
Online shopping Market size in MENA
Buy Now Pay Later (BNPL) is a growing trend that is revolutionizing payment flexibility and gaining significant popularity across the Middle East and North Africa (MENA) region. In fact, BNPL is projected to grow at 24% to Reach $15.5 Billion in 2024 - Forecasts to 2029.
BNPL plans offer interest-free payments, allowing customers to spread their purchases into manageable installments. This approach helps customers budget better while businesses enjoy the perk of receiving payments upfront.
Leading the Way in Buy Now Pay Later (BNPL) Options in MENA
Tabby, a leading player in the MENA Buy Now Pay Later (BNPL) market, is helping businesses boost sales by offering innovative split payment options to their shoppers. With its strong market presence and strategic partnerships, Tabby is revolutionizing the way businesses interact with their customers, making it easier than ever for consumers to purchase products and services.
Tabby has become particularly popular among Gen-Z consumers, who appreciate its modern, user-friendly features and the flexibility it offers.The platform's tailored approach to the needs of young online shoppers has made it a go-to choice for those seeking a convenient and adaptable way to make purchases.
Top eCommerce product categories in MENA
That’s why Tap Payments and Tabby have teamed up – to merge Tabby’s BNPL offering with Tap Payments' expertise in innovative, localized payment experiences. It's a move that aligns with the preference of 70% of consumers across MENA, who opt for digital payment methods. This collaboration helps online shoppers split their payments and enhance their purchasing power.
Leveraging Tabby for Business Success
Introducing Tabby as a payment option with Tap can transform your eCommerce strategy:
- Increase Conversion Rates: Partner with Tabby and watch your conversion rates soar by up to 18%, reducing cart abandonment as customers enjoy the flexibility of split payments.
- Boost Average Order Value: Expect a 33% increase in your average order value as customers feel more comfortable making bigger purchases with installment plans.
- Encourage Repeat Business: Tabby’s user-friendly platform promotes customer loyalty, seeing a 40% rate in repeat business thanks to its convenient payment options.
Take Action Now!
Our partnership with Tabby is transforming how businesses operate in the MENA region, making it easier than ever to integrate flexible payment options into your online store. This partnership not only improves convenience for your customers but also drives your business growth.
Getting Started with Tabby
Whether you're already a Tap customer or new here, integrating Tabby is simple:
Existing Tap Customers
You’re set to go with no extra setup needed. Just reach out to activate Tabby.
New to Tap?
Our team is ready to help 24/7. Connect with our payment specialists via live chat on our website to get started.
* Tabby is available in select MENA markets.
