Tap Payments and Postpay partner to offer ‘Buy Now Pay Later’ to boost revenue and increase flexibility for businesses
The two companies have joined forces to offer Postpay’s payment service to businesses powered by Tap Payments through an easy and seamless integration.
Postpay, a leading Middle East Buy Now Pay Later provider, has partnered with Tap Payments to offer more innovative and popularly used payment methods to businesses. BNPL has seen a massive surge in popularity across the region, over the last year, with businesses that offer BNPL as a payment method seeing an increase in conversions from 10% to 30% and the average order value from 30% to 85%.
From left to right in picture: Tariq Sheikh, CEO & Co-founder of Postpay; Mohamed Abdullah Aideed, VP of Commercial Postpay; Jamie Verheij, Director of Merchant Acceptance at Tap Payments; Faisal AlHashimi, AVP of Commercial and Strategic Partnerships; and Ahmed AlAradi, EVP of Business at Tap Payments.
As a strategic partner, the option to “pay with Postpay” will automatically be included at the checkout page for all eligible businesses that sign up with Tap Payments, giving customers the option to settle their total bill over 3 interest-free installments with zero hidden fees.
Jamie Verheij, Director of Merchant Acceptance at Tap Payments commented “Looking at the future of BNPL, we strongly believe strengthening our footfall in this area will benefit every merchant we work with. So we are excited to announce our partnership with Postpay who has clearly shown their strength in the market and is a force to be reckoned with. By partnering with Postpay, we provide our merchants the flexibility and luxury to offer their customers more value and different payment options when they are shopping online.”
Founded in the UAE in 2019, Postpay has since become a leading financial services provider in the Middle East aiming to disrupt the market by providing fair and accessible products to its customers. Postpay is backed by regional and international investors, including global BNPL leader Afterpay (part of Block). The Afterpay partnership, as well as partnerships with leading merchant groups and financial institutions, will enable Postpay to continue to accelerate its growth and reinforce its position in the region.
Tariq Sheikh, CEO and Founder of Postpay commented “This is a strong example of the importance of strategic partnerships at the convergence of payment processing and BNPL. We are excited to partner with Tap Payments who have clearly understood merchants’ needs to serve the complexity in local payment method acquiring. Together, we unlock value not only to our merchants but also to our end-customers.”
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