Calo: Your Way Out of the ‘What’s for Dinner?’ Struggle
How Tap Payments helped Calo increase conversions and simplify repeat purchases.
Merchant Spotlight Series - Meet Calo
Ever feel like you're starring in your own episode of "Kitchen Nightmares" every time you attempt to cook? Are you tired of defrosting frozen meals in the microwave, only to end up with something resembling a rubbery science experiment? And let's be honest, are you eating fast food so often that you’ve been hiding your scale under the bed?
Don’t worry, we’ve all been there, long work hours, and the constant hustle, finding time to cook a decent meal can feel impossible. It's no wonder we end up in a never-ending cycle of takeout and delivery meals.
But what if there was a way to eat healthy without turning your kitchen into a battlefield?
Meet Calo
Since its launch in 2019 by founder Ahmed Al Rawi, Calo has quickly become the go-to solution for busy people in the MENA region looking to maintain a healthy lifestyle without the fuss. More than just another app, Calo acts as your personal nutritionist, chef, and meal planner all in one. Using a smart algorithm crafted by nutrition experts, it designs chef-prepared meals tailored to your health goals, dietary needs, and taste preferences, delivering them right to your doorstep.
How Calo Makes Nutritious Eating Easy?
- Healthy Eating, Minus the Hassle:
Let’s face it—who has the time (or patience) to cook every day?
That’s where Calo swoops in like your superhero chef. They deliver meals that are not just healthy but deliciously ready to eat, so you can skip the kitchen chaos. All you have to do is open the door, and voilà—nutritious eating made easy! - Meal Plans as Unique as You Are:
Ever feel like meal plans are too one-size-fits-all? Calo gets it.
That’s why they start by getting to know you—your height, weight, activity level, and goals—no awkward small talk required! Based on this, Calo creates a plan that’s all about you, whether you’re aiming for muscle gain, weight loss, or just want to eat better without thinking about it too much. Calo offers over 70 meal options daily with a rotating menu each week; your taste buds will never be bored with a wide range of plans:
- Low-carb: Calo offers a Low-carb plan that’s perfect for those looking to avoid carb crashes. It helps with weight loss while keeping your energy steady and blood sugar balanced.
- Vegetarian: For anyone interested in plant-based eating, Calo has a Vegetarian plan. It’s ideal whether you’re fully committed or just exploring, and it makes healthy eating both enjoyable and planet-friendly.
- Balanced: Calo’s Balanced plan is a great choice for anyone aiming to manage their weight or simply make healthier choices. It offers a variety of tasty meals without compromising on nutrition.
- High Protein: If you’re all about building muscle and staying energized, Calo’s High Protein plan is the way to go. It’s packed with lean protein sources to help boost strength and keep you feeling fuller longer.
- Quality Ingredients, Top-Notch Taste:
Calo’s chefs whip up meals that’ll make you forget you’re eating healthy. It’s like having a gourmet restaurant in your kitchen—minus the dishes! You can customize everything, from swapping out sauces to ditching those veggies you’ve never liked, making every meal perfectly tailored to your taste. - Flexibility for Your Crazy Schedule:
Calo knows life can get as unpredictable as a reality TV plot twist, so they keep things flexible. Need to pause, swap meals, or change your plan? No problem! It’s like having a meal plan that adjusts to your life, not the other way around. - Healthy Eats, Wherever You Roam:
Whether you're rushing to work, relaxing at home, or on the move, Calo has you covered. With their service available in all major MENA markets, including:
- Bahrain 🇧🇭
- UAE 🇦🇪
- Saudi 🇸🇦
- Kuwait 🇰🇼
- Qatar 🇶🇦 - The Cherry on Top – Calo Rewards:
As if it couldn’t get any better, Calo throws in a rewards program! Every time you chow down on their meals, you earn points that you can cash in on your next subscription. And if you ever need help, Calo’s customer experience team is always just a chat away—no waiting on hold or awkward elevator music.
Your Health, Your Meals, Your Way
Calo operates through both a mobile app for IOS & Android plus their website, making the process of ordering simple and intuitive. Customers start by creating a profile and choosing their dietary preferences. Using personalized nutritional algorithms, Calo matches them with chef-prepared meals tailored to their bodies, fitness goals, and taste preferences.
With meal options ranging from Balanced to High Protein, Low Carb, and Vegetarian, customers can order and schedule their meals, ensuring convenience while sticking to their health goals.
Why Calo Teamed Up with Tap Payments?
Calo has transformed the lives of thousands across key markets in the MENA region. As a business focused on catering to local preferences in these regional markets, Calo recognized the importance of offering diverse payment options to meet customer expectations.
That's where Tap Payments comes in—providing a variety of payment methods like Apple Pay, KNET, and Benefit. With Tap Payments’ user-friendly dashboard and payment links, and features like Card Saving for repeat purchases, allows Calo to focus on what they do best—providing personalized, healthy meals.
By partnering with Tap Payments, Calo ensures that subscribing to meal plans is as simple and hassle-free as possible. This collaboration reflects Calo's mission to make healthy eating enjoyable and achievable, making it easier for everyone to embrace a healthier lifestyle every day. And by partnering with Tap Payments, handling subscriptions and payments is a breeze, letting Calo focus on what truly matters—delivering meals that help people live healthier, happier lives.
Together, we're leading the way and proving that healthy living doesn’t have to be complicated.
If you're a merchant aiming to deliver an exceptional payment experience for your MENA clients, Tap Payments offers customizable products designed to fit your business needs. From Card Saving to local payment options and more, our features make accepting payments easy, allowing you to focus on growing your business.
Reach out to us anytime via the live chat on our website or by emailing us at hello@tap.company.
